Grow CD and Savings deposits by showing visitors the value up front.

Drive more savings and CD account openings by helping visitors understand their earnings potential.

When visitors can quickly see how much they’ll earn and which term fits their goals, they’re more likely to open a CD. Visitors are drawn to your site with intent, they want stability, clarity, and confidence in their return. The opportunity is to make that decision simple, personalized, and easy to act on.

Leadfusion helps visitors make the best decisions when selecting savings and CD options.

SmartCalc lets visitors calculate their potential earnings based on real deposit amounts and current rates. SmartSelect guides them to the best-fit product by helping them weigh trade-offs like term length, yield, and flexibility. And when ready, they leverage your OAO, be directed to call, or come into the branch—configured to meet your organization's customer journey goals.

What it means for your institution.

• More CD account openings from users who understand expected returns
• Stronger performance on rate promotion campaigns
• Streamline service calls about yield or maturity options